Like most folk we don't like using large, ugly mudguards, so decided to look at other options. After many failures and even uglier mudguards the penny dropped and we came up with the Face Fender; the lightest and most versatile mudguard available, from just 11g without fasteners. It can be used as a fork mounted mudguard; to protect the face and fork seals, or as a rear fender; to protect your rear shock and/or front mech.
The profile of the mudguard is shaped such that when installed on the fork, via the hook and loop fasteners, it catches the mud, spray and whatever else you might pick up, that would eventually find its way to your face. This has been determined by working out the trajectory of the emanating matter for a given wheel speed range. Or in other words; spinning the wheel, throwing water at it and seeing where it goes.
The fact that the mudguard is installed so close to the 'knobbly bits' means it can be small and discrete, which is a big plus for those that don't like using them, and as it is less than 1mm thick it adds negligible weight to your bike.
The hook and loop fasteners act as a simple and quick way to install and detach the mudguard. If you intend to leave it on all year round, like many do, then you can also use zipties.
Here's a reminder of the Face Fender's plus points: -